The trips made to carry out commercial exchanges and to participate in events occur since the ancient civilizations and became common from the Industrial Revolution on, when the number of trips grew, mainly facilitated by the improvement of transport and communication means.
Globalization, the formation of economic blocks, the acceleration of the world economy and the growth of multinational companies are some of the factors that configure an international movement without precedents for the effectuation of commercial transactions and relationships and events for different purposes and interests.   
Brazil has been establishing itself as a business destination, especially in the fields of telecommunications, biotechnology, finance and fashion, among others. In what refers to events, the professionalization of the sector and the leisure options related to the diversity of natural and cultural resources are some of the growth factors of the segment.


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